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Michael Peacock – TapCraft – San Diego, CA
- Michael Peacock is the owner and founder of TapCraft; a San Diego based company that builds and maintains draught systems for all types of beverages.
- Believing in furthering education, Peacock is the instructor for the Draught Systems course as part of SDSU’s Business of Craft Beer Program.
- The importance of maintaining your your tap lines regularly and the in-glass impact it has on your product.
- Using Coors Light’s, balanced, neutral flavor to help people learn how to identify different flavor profiles.
- The personal dilemma Peacock faced when choosing to drink for his job after being sober for 20 years.
TapCraft
Website – https://www.tapcraft.net/
Instagram – https://www.instagram.com/tapcraft_draught/
Twitter – https://twitter.com/tapcraft_sd
Facebook – https://www.facebook.com/tapcraftsd
TapCraft Crew
Peacock – Founder
Jason Summers – Owner
Danny Ramirez – Owner
Antonio Lopez – Technician
Reed Birklund – Sales
Kadi Goodheart – Admin
Travis Hudson – Marketing
Mentions
SDSU Business of Craft Beer – https://ces.sdsu.edu/hospitality/professional-certificate-business-craft-beer
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@brandonhodgins
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Quotes
- “Whenever I go out drinking the first thing I ask is do you have a charity beer on tap. Because I wanna support those who support others.” – [2:43] Michael Peacock
- “If I’m out and about drinking beers and I’m drinking out of a can at a location and the draft system is sitting right there a few feet from me… I’m doing it on purpose because the draught system is not drinkable there.” – [37:35] Michael Peacock
- “Selling the first beer is easy. Here’s the key; can you sell the next one? You are certainly not going to if your draught system is tainting that liquid gold.” – [57:06] Michael Peacock
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Cali Comfort BBQ
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Email – shawn@calicomfortbbq.com
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