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#071: It’s Time You Started Caring about Branding, Logo Design & Tag Lines – Ricoy Creative

George Ricoy – Ricoy Creative – @RicoyCreative – San Diego, CA

Podcast recorded live above the butcher shop at Valley Farm Market in Spring Valley, California.

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George Ricoy is a designer/illustrator and owner of Ricoy Creative. Based out of San Diego, George specializes in corporate identity and branding, graphic design and marketing collaterals, and web design and development.
Ricoy Creative is a professional and versatile creative design company whose objective is to help clients reach their goals and achieve business success by effectively communicating with the target audience.
George’s fascination with illustration and mascots started at young age. It wasn’t until he was designing his own team mascots that he became interested in graphic design.
Where to start when creating a brand image and why it’s important to focus your slogans, branding and presence on defining how you help customers.  
Creating a family with your brand by going into the trenches w/ the community opposed to the traditional corporate model.

Links Mentioned in this Episode:
Ricoy Creative
Website –

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Facebook –

Linkedin –
SD Bolt Complex
Website –

Twitter –

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Facebook –
Platt College –

Canva –

GoDaddy –

1and1 –

Osiris Shoes –
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Remember…if we can’t tag you then we can’t pimp you.
Shareable Quotes:

“Early is what tailgaters do.“ {2:05} – Shawn Walchef
“Most of my customers have a name but I always encourage them to add a tagline or secondary slogan to fully identify what they do. {16:30} – George Ricoy
“Logotype and logo mark are two different things. Logotype utilizes a set of fonts to identify your brand with no specific marks or symbols. Just the name.” {20:30} – George Ricoy
“Your brand or your business has to have a cohesive look throughout every single platform you introduce it to.” {34:33} – George Ricoy
“I’m not the perfect father. I’m not the perfect husband- by no means. I learn everyday.” {61:15} – George Ricoy

Get in Touch:
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Shawn P. Walchef – @shawnpwalchef  on Twitter

Derek Marso – @marsoderek on Twitter

Cory Wagner – @iamcorywagner on Twitter

Bryan Abou Chacra – @kinglordbryan on Twitter

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Valley Farm Market – 9040 Campo Road, Spring Valley, CA 91977
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Cali Comfort BBQ – 8910 Troy Street, Spring Valley, CA 91977
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