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Shawn Walchef Talks How to Reach 25 Million Views on the WISKING IT ALL Podcast

Cali BBQ Media owner Shawn Walchef (@shawnpwalchef) joined the WISKING IT ALLl Podcast and host Angelo Esposito (@angeloesposito) to discuss the power of Smartphone Storytelling and posting content with regularity. 


Watch the interview to learn what Shawn had to say about being the “show”, the courage to look stupid, and showing vs. telling. 

Episode Links:


Interview Takeaways:

Be the Show, Not the Commercial – This saying has been a pillar for Shawn and Cali BBQ Media. The thought process is to create compelling stories over simply selling products. He contests, “No one wants to be advertised to all the time.”


The Reaction Business: “Showing vs. Telling” – On Restaurant Influencers, a Cali BBQ Media show hosted by Entrepreneur Magazine, Shawn had industry titan, Jon Taffer, remind the audience that hospitality is a “reaction business”. Meaning, the key to success is creating content and experiences that causes people to react positively.


The Courage to Look Stupid – Shawn is all about posting consistently. Every day, in fact. He believes that the only way to get better is to stay active. Quite literally, the more, the better because it is live practice.

Cali BBQ Media

Digital Hospitality is an interview-based video podcast hosted by business owner Shawn P. Walchef (@shawnpwalchef) and produced by his Cali BBQ Media company. The weekly digital series explores the ways successful businesses and entrepreneurs have merged old and new with innovative digital strategies that harness the power of the Internet and social media. Shawn is the founder of Cali BBQ Media and creator of the Restaurant Influencers podcast on Entrepreneur Media.

➤ Restaurant Influencers —
➤ Business Coaching —
➤ Cali BBQ Content —

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