The Day Sam The Cooking Guy Changed My Business
Shawn Walchef did not set out to build a media company by chasing virality or algorithms. It started with a phone call, a barbecue festival, and a decision to stop hiding behind emails. Walchef runs Cali BBQ in San Diego, a business built through close calls, hard lessons, and years of persistence. Even with momentum, growth […]
Why Every Business Needs YouTube
Shawn Walchef knows the power of digital storytelling. As the owner of Cali BBQ and founder of Cali BBQ Media, he’s spent 17 years building a brand that’s as much about content as it is about barbecue. But at the Google Restaurant Industry Influencers Summit in New York City, Shawn wasn’t just talking about restaurants—he […]
Restaurant Influencers Review: Yelp Blog Highlights Restaurant Podcast
The Restaurant Influencers podcast focuses on helping business owners create a social media strategy that works. The Yelp Blog featured the behind-the-scenes story about making the Restaurant Influencers podcast in an interview with host Shawn Walchef (Cali BBQ Media). Read the full interview below with the restaurant owner and podcast host to learn how Cali […]
Preview: Restaurant Influencers | SAM THE COOKING GUY on Growing a YouTube Channel | DH129
The secret to YouTube is simple. It’s not about you. It’s about your audience. On this special preview episode of the Restaurant Influencers Podcast, Sam Zien (Sam The Cooking Guy) talks with host Shawn P. Walchef (Cali BBQ Media) about how he grew his YouTube channel to millions of subscribers and running multiple restaurants. “YouTube […]
New Restaurant Influencers Podcast Series | Entreprenuer + Yelp + Cali BBQ Media + Toast
On the Restaurant Influencers podcast, leaders in the restaurant and hospitality space give tips about digital content and online marketing. Are you SICK and TIRED of scrolling through your business social media feeds and not seeing your company being talked about anywhere? On the new Restaurant Influencers podcast, top thought leaders in the restaurant and […]
Father’s Day Specials from Sam The Cooking Guy and Cali BBQ | Not Not Tacos + Samburgers
We have teamed up with Not Not Tacos and Samburgers for two Father’s Day 2021 specials! Sam The Cooking Guy’s Restaurants Not Not Tacos and Samburgers collaborated with Cali BBQ for two special ONE DAY ONLY Father’s Day 2021 food items: The Spicy Cowboy Taco and The Picnic Samburger. Check out these mouthwatering food options […]
5 Tasty Toast Recipes by Sam The Cooking Guy | Making Toast for Toast POS
Watch Sam The Cooking Guy cook five unique recipes for toast (no toaster required). *** Learn how to make these Sam Zien The Cooking Guy recipes at home in under 6 minutes: Cap’n Crunch French Toast | Video: [1:25] Lox and Avocado Toast | Video: [2:07] Mushroom and Roasted Garlic Toast | Video: [2:38] “Dim […]
Sam the Cooking Guy Makes 5 Epic and Easy Recipes for Toast Live at Home | Chris Comparato (Toast Inc) interviews Sam Zien and Shawn Walchef | DH084
Watch Sam the Cooking Guy show how to make 5 epic and easy recipes for toast LIVE for the company Toast from his home in San Diego. *** Toast Inc CEO Chris Comparato interviewed Sam Zien and Shawn Walchef for this Toast company call in February 2021 about owning and operating restaurants, operating a […]
Cali BBQ Jalapeño Sauce Spices Up Sam the Cooking Guy Recipe on YouTube | Best BBQ Chicken Sliders
We are blown away that the iconic Sam the Cooking Guy used our Jalapeño BBQ Sauce on his popular YouTube channel. Sam the Cooking Guy showed how he makes “The Best BBQ Chicken Sliders” using Cali BBQ Sauce on his YouTube show. We are honored and humbled for him to use our Cali BBQ Jalapeño […]
Who the F@*% Doesn’t Love Toast? | Sam Zien (Sam the Cooking Guy) and Howard Solomon (Solomon Leaders) | DH066
Sam the Cooking Guy would like to propose a Toast. Sam “The Cooking Guy” Zien has nearly 2.4 Million followers on YouTube. He’s got tons to share about cooking, digital media, and creating a food empire. But for fellow restaurateurs he has one big piece of advice. It’s to invest in Toast. No, we’re not […]