How To Optimize Your Influence | Andrew Duffy (SPARKPLUG) Interview | DH133

SparkPlug aims to propel retail businesses and brands through personalized experiences and optimizing their influence. Andrew Duffy is a Harvard grad with the right amount of book smarts and business sense. Add tech savvy in the ingredients and one of the spark plugs behind the SparkPlug platform understands what it takes to build systems that […]
Restaurant Marketing Summit: Learn from 20 Experts at Virtual Conference

Learn from 20 industry experts at the Restaurant Marketing Summit to improve your business in 2022. Want to seriously up your marketing game this year? Register for the Restaurant Marketing Summit presented by Branded Strategic Hospitality (@brandednyc) and hosted by our former podcast guest Rev Ciancio (@revciancio). At the Restaurant Marketing Summit you’ll learn about: […]
Preview: Restaurant Influencers | SAM THE COOKING GUY on Growing a YouTube Channel | DH129

The secret to YouTube is simple. It’s not about you. It’s about your audience. On this special preview episode of the Restaurant Influencers Podcast, Sam Zien (Sam The Cooking Guy) talks with host Shawn P. Walchef (Cali BBQ Media) about how he grew his YouTube channel to millions of subscribers and running multiple restaurants. “YouTube […]
Digital Restaurants and the Future of Food | Authors Meredith Sandland and Carl Orsbourn | DH119

Delivering the Digital Restaurant teaches how to build a successful digital restaurant business that will survive and thrive into the future. Authors Meredith Sandland (@meresandland) and Carl Orsbourn (@carlorsbourn) were guests on the Digital Hospitality podcast to discuss what they learned while writing their must-read restaurant business book, Delivering the Digital Restaurant Your Roadmap to […]
If You Build It, They Still Might Not Come | Chip Klose (Restaurant Marketing Strategy) | DH118

Marketing Strategist Chip Klose knows you have to promote your business online to make it take off. The modern restaurant business is not Field of Dreams. If you build it, they won’t necessarily come. “Thirty years ago, you could just be good,” shrugs Chip Klose on the Digital Hospitality podcast. “Pretty place, good food, good […]
Toast POS is our Primary Technology Partner

Toast is the primary technology partner for Cali BBQ. That means it’s the core of our ordering — whether you are dining in at our Spring Valley restaurant or searching Google for “Barbecue Near Me” in San Diego on your cell phone. Do you own a restaurant or bar? The #1 thing to do when […]
Promoting Your Restaurant Across Different Social Media Platforms | Yelp Blog

How do you promote your business on social media effectively? By customizing your message for different social platforms. The Yelp Blog featured Cali BBQ Media Founder Shawn Walchef and his digital knowledge in a very informative restaurant marketing article by Callie Abraham. “Every platform has a unique audience,” the Cali BBQ owner said. “Every social […]
Get Over Your Fears and Just Do It | Rev Ciancio (Digital Media and Marketing Strategist) | DH086

The first time marketing maven David “Rev” Ciancio married a couple was on stage at a GWAR concert, the iconic heavy metal band known for their outrageously obscene stage show. “As part of the finale, I pronounced them “Scum and Maggot,” they then took the bride and the groom and fed them to the meat […]
RestaurantOwner.com Shares Success Stories in Webinar and Podcast Series | Q&A With Cali BBQ Media Founder Shawn Walchef

On a Restaurantowner.com presentation in January 2021, Shawn Walchef discussed a number of topics relevant to his fellow restaurant owners and operators who want to thrive and adapt in the modern era. Restaurant Owner Topics Included: The challenges of achieving profitability in a less than ideal location. How digital marketing has been key to success. […]
2020 Stories and Lessons from Cali BBQ Media – Part 5 | Sam the Cooking Guy and Cali BBQ Sauce | DH077

2020 was full of Lessons and Stories we will always remember. One is the story of how Sam the Cooking Guy pushed us to start selling BBQ sauce online after his YouTube channel featuring our Jalapeno BBQ Sauce in one of his Sam the Cooking Guy recipes in late 2020. Out of pure love and […]