Shawn Walchef led this Rising Tides Live conversation on the power of word-of-mouth sales and marketing, joined by restaurant operators, entrepreneurs, and hospitality leaders who shared the experiences that turn customers into advocates. The discussion focused on creating remarkable experiences worth talking about, documenting authentic customer stories instead of manufactured case studies, and using digital storytelling to amplify real-world relationships. From community involvement and grassroots marketing to online reviews, branded experiences, and memorable acts of hospitality, the group agreed that the most effective marketing isn’t something businesses buy, it’s something they earn by consistently giving people a story worth sharing.
Listen to the replay of the latest room where the participants discussed community service and follow Cali BBQ Media to keep up with the latest and join the rooms to tell your story and have your voice heard.
Every Wednesday and Friday at 10am PT, Shawn Walchef hosts the Rising Tides Live room streaming with StreamYard on YouTube, LinkedIn, Facebook, and more. Leading voices in hospitality, and otherwise, from near and far join to discuss all things business and much more.
