Robert Firpo-Cappiello led this Rising Tides Live conversation about a fall shoulder season that looks different for every restaurant. Operators shared how weather, local events and changing travel patterns affect traffic, along with ways to respond without relying on discounts. Scott Kleckner described speeding up his marketing and website plans during a slowdown, while Iano Dovi explained how a four-course offering helps The Attic bring in more revenue per guest. The group also discussed hotel partnerships, holiday programming and using customer data to plan ahead. The takeaway: Know where your guests come from and give them a reason to visit during the slower weeks.
Listen to the replay of the latest room where the participants discussed community service and follow Cali BBQ Media to keep up with the latest and join the rooms to tell your story and have your voice heard.
Every Wednesday and Friday at 10am PT, Shawn Walchef hosts the Rising Tides Live room streaming with StreamYard on YouTube, LinkedIn, Facebook, and more. Leading voices in hospitality, and otherwise, from near and far join to discuss all things business and much more.
