Listen

Hear the latest episodes

Watch

See the latest videos

Read

Browse the latest content

Rising Tides Live – Good And Bad Sales Tips From Restaurant Operators

In This Episode

Interview Takeaways

  • Ask Questions Before You Pitch – The operators unanimously agreed that the best sales conversations start with curiosity. Vendors who take time to understand a restaurant’s unique challenges earn far more trust than those who jump straight into a product demo.
  • Do Your Homework – A few minutes of research can make all the difference. Restaurant leaders are frustrated by generic outreach, especially when salespeople pitch solutions they already use or clearly do not need. Personalization only works when it is genuine.
  • Trust Beats Tactics – Hidden pricing, fake urgency, endless follow-ups, and flashy giveaways rarely work. Operators want transparency, honest conversations about trade-offs, and partners who focus on solving real business problems rather than forcing a quick sale.

Shawn Walchef led this Rising Tides Live conversation focused on a question every restaurant technology company should be asking: how do you actually sell to restaurant operators? Restaurant leaders including Troy Hooper, Shaz Khan, Amanda Kahalehoe, and Scott Kleckner shared real examples of what gets ignored, what builds trust, and why most sales outreach fails. The discussion highlighted the importance of doing research, asking better questions, being transparent, and focusing on solving problems instead of delivering generic pitches.

Listen to the replay of the latest room where the participants discussed community service and follow Cali BBQ Media to keep up with the latest and join the rooms to tell your story and have your voice heard.

Every Wednesday and Friday at 10am PT, Shawn Walchef hosts the Rising Tides Live room streaming with StreamYard on YouTube, LinkedIn, Facebook, and more. Leading voices in hospitality, and otherwise, from near and far join to discuss all things business and much more.

Listen To This Episode

About Cali BBQ Media

Digital Hospitality is an interview-based video podcast hosted by business owner Shawn P. Walchef (@shawnpwalchef) and produced by his Cali BBQ Media company. The weekly digital series explores the ways successful businesses and entrepreneurs have merged old and new with innovative digital strategies that harness the power of the Internet and social media. Shawn is the founder of Cali BBQ Media and creator of the Restaurant Influencers podcast on Entrepreneur Media.

Join our Newsletter

Be the Show, Not the Commercial

Tell your story, share your mission, build stronger connections. See how the Cali BBQ Media team can help your business grow through the power of your own story. 

Leave a Reply

Your email address will not be published. Required fields are marked *