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Victor Lopez – El Pollo Grill – San Diego, CA
Summary
- Victor Lopez is the owner of El Pollo Grill a family-owned restaurant and catering company in the Lemon Grove and Bonita neighborhoods of San Diego, CA.
- Victor will be opening his next location on November 13, 2019 at the Otay Ranch Mall.
- Established in 1987 by Victor’s parents Rafael and Constanza Lopez, EPG is known for offering free “Spanos Suck” tacos each time the Los Angeles Chargers lose a game.
- Employees, staffing, turnover, and why more businesses are using part-time shifts to allow for more flexible staffing, and better coverage.
- Dealing with family issues in business such as adapting to new media, and other modern ways to advertise your brand.
- Social media recognition and how being authentic and genuine online has been a large factor in El Pollo Grill’s success.
El Pollo Grill
Website – https://elpollogrill.com/
Facebook – https://www.facebook.com/ElPolloGrillBonita/
Instagram – https://www.instagram.com/elpollogrillbonita/
Twitter – https://twitter.com/spanostacodude
Mentions
- The New York Times Article – In San Diego, a Quandary Over the (L.A.) Chargers
- The Athletic – How does San Diego feel about the Chargers’ success?
- Victor Lopez and Shawn Walchef place a friendly bet on the Chargers game – East County Eats
- Forbes Article – When The Chargers Get Crunched, Free Tacos Await Their (Former) Fans
- Behind The Smoke Blog – San Diego Chargers Community Steps Up To Support Small Business
- ESPN Article – Mexican restaurant in San Diego offering customers free tacos whenever Chargers lose
- Yelp San Diego, other agencies offer free food to federal workers affected by shutdown
Social Shout Out
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Quotes
- “I started learning little things when I would go through drive-thrus; I’d see combos. So I started offering combos. I started to learn marketing tools of how to up-sell.” [5:50] – Victor Lopez
- “I’ve made lots of mistakes. Not because of anything malicious, but just mistakes. Every person makes mistakes… I’m 42 years old. I’m still learning.” [16:18] – Victor Lopez
- “In 10 – 15 years I don’t want to be the sole operator of El Pollo Grill. I wanna live with my wife and my family. That’s my whole goal. My father worked 24/7 every week for 20 years. I don’t wanna do that.” [57:41] – Victor Lopez
Get in Touch:
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Valley Farm Market
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Email – derek@valleyfarmmarkets.com
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Cali Comfort BBQ
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Email – shawn@calicomfortbbq.com
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